Tuesday, September 27, 2011

New X20 Media Offering Combines Social Media and Digital Signage

Building on the Success of Its TwitterCube, X2O Announces Templates and Objects Linked to Popular Social Media Sites for Display on Digital Screens

Montreal - Sept 26, 2011 - X2O Media today introduced a new set of templates and objects specifically designed to display content from popular social media sites such as Twitter and Facebook on digital signage screens. The templates and objects can be personalized using X2O’s PowerPoint®-based authoring tool and displayed in the highest image quality with the Xpresenter™ Player. Offering a flexible solution, the new templates and objects can be customized for existing social media platforms and can be adapted as new platforms emerge. Other exciting social media visualization options are also available using X2O’s award-winning NITRO graphics engine.
“Our TwitterCube app, which was created to demo our latest graphics platform at trade shows, created so much excitement with booth visitors that we decided to extend it to our existing platform,” said David Wilkins, President and CEO of X2O Media. “Social media as a content source is a great fit with digital screens because it’s current, it’s relevant, and it’s user-generated. There are numerous exciting possibilities, including making social media information available on video walls, interacting with it on touch-enabled screens, and making it available on mobile devices using QR codes.”

The Digital Signage Social Media Pack gives network operators the option to select from a number of different formats to display content from popular social media sites such as Twitter - providing the flexibility to select the format that best fits with their digital display content strategy. Options include full-screen templates and smart objects such as sidebar graphics and lower-third graphics, which can be edited in Xpresenter Template Maker and incorporated into playlists.

X2O Media will be announcing additional content packages in the weeks to come. More information on X2O products is available at www.x2omedia.com.

Thursday, September 15, 2011

TELUS partners with STRATACACHE for digital signage services

Canadian telecommunications carrier TELUS has formed a partnership with STRATACACHE, Dayton, OH-based digital signage software and network solutions developer, to provide digital signage services to customers across Canada.

This newly formed agreement brings together STRATACACHE’s digital signage software—ActiVia for Media—and TELUS’ national Canadian wireless network to create a new digital signage and broadcasting service that allows businesses to use digital signs to communicate with customers or employees with high-definition graphics. Called TELUS Digital Media Solutions, the service will allow businesses to easily place digital signs on their premises and adjust the content over a simple wireless interface running on TELUS’ powerful 4G network.

“This strategic agreement brings together a unique combination of resources and technology, a powerful edge in an industry that is growing at an exceptional pace,” said Chris Riegel, STRATACACHE CEO. “Our dynamic digital signage technology paired with TELUS' telecommunications network will allow for a highly advanced managed digital signage offering backed by specialized expertise and immense experience from both companies.”

TELUS’ new service includes digital video and audio content caching and streaming for advertising, webcasting, and digital signage to companies ranging from small businesses with multiple locations to large enterprises. It will allow, for example, restaurants to advertise daily specials or large corporations to broadcast live interviews with executives to multiple locations.

TELUS Digital Media Solutions offers a comprehensive service for installation, management, operation and maintenance of the multimedia network.

“Today, many organizations are looking to capitalize on digital media to build brand awareness, increase their competitive advantage and strengthen customer relationships,” said TonyKrueck, vice-president of Business Products and Services at TELUS. “TELUS’ new digital signage service, running on Canada’s fastest coast-to-coast 4G wireless network*, and powered by STRATACACHE’s ActiVia for Media software, means customers now have the necessary tools to assemble engaging content and communicate with their audience at the right place and time.”

Wednesday, September 14, 2011

iSIGN Media Completes Key Condition to Finalize Purchase of Pinpoint Media

iSIGN Media Solutions Inc. announced that it has completed the key condition to purchase Pinpoint Media Group Inc., by the signing of a Letter of Intent with Mac's Convenience Stores Inc. and Pinpoint for a new 5 year Virtual Private Advertising Network Agreement. iSIGN will be issuing 7.5 million iSIGN treasury shares in return for all of the issued and outstanding shares of Pinpoint upon receipt of the signed Purchase and Sale Agreement and TSX approval. "We have signed an LOI with Mac's / Alimentation Couche-Tard Inc. to replace the existing VPAN agreement with Pinpoint that sets out the economics of the new agreement," said Alex Romanov, iSIGN's Chief Executive Officer. "The new VPAN arrangement will be for a 5 year term with an option for an additional 5 years and sets out the revenue based royalty payments to Mac's/Couche-Tard. iSign has also agreed, subject to TSX - Venture Exchange approval, to issue warrants to Mac's/Couche-Tard for 3 million iSIGN shares at an exercise price of $0.50 for 5 years, and to give Mac's/Couche-Tard the option of converting either 100% or 50% of its cash royalty payments to 5% or 2 1/2% of iSIGN's outstanding shares subject to TSX - Venture Exchange approval. As per the LOI, a full and complete VPAN and Maintenance and Service Agreement are to be signed within 60 days." Through this acquisition of Pinpoint, iSIGN will obtain ownership of one of North America's largest digital signage networks, with approximately 5,600 digital display units located throughout the Couche-Tard chain of Mac's convenience stores across Canada and 300 digital display units located in the City of Calgary's municipal buildings. The Company anticipates that ownership of Pinpoint's digital signage networks will enable us to more quickly deploy our software solution within both the Couche-Tard Mac's and City of Calgary locations, which will result in a faster realization of revenue and metrics from our Interactive Marketing Solution 3.1 software. Once the installation of our software in the convenience store chain is complete, we will have the world's largest fully interactive digital signage network, reaching an average of 1.5 million consumers a day throughout our convenience store network alone. Through our ownership of this network, we expect that we will be able to better demonstrate ROI to brands and retailers by helping them increase sales within the Couche-Tard environment, while showing the advantages that our IMS patent-pending software and its various reporting features can bring to all retailers and brands. This network will be used as a showcase to present to the advertising and retail communities, the power that traditional digital signage, integrated with and enhanced by our IMS 3.1 software solution has and how it can bring to advertising campaigns tremendous benefits that would be realized by other retailers and operators in a variety of vertical markets (ex: restaurants, fast food outlets, shopping malls, car dealerships, theaters, real estate offices, etc). It is our belief that by converting Pinpoint's networks into interactive digital signage networks, we will be able to fully maximize their inherent revenue potential and user base, while retaining that revenue for the consolidated Company. "We are excited about this acquisition and believe that it will satisfy advertisers' demand for real-time metrics, which will translate into increased revenues for the network," said Mr. Romanov. "In addition, we will immediately be accelerating our sales efforts with advertising agencies and brands to make them aware of the improved Pinpoint network in order to grow our revenue." "We believe that this platform will become the model for all digital signage networks as well as for the mobile advertising industry," added Mr. Romanov.

Friday, September 9, 2011

Exceptional 3D Partners with X2O Media for Glasses-Free 3D Digital Signage

Exceptional 3D today announced that they have fully integrated their glasses-free 3D software solution with X2O Media’s web-based content management tools for digital signage networks. Through the integration with X2O Media, Exceptional 3D adds a great deal of depth to its already impressive, and rapidly expanding, products and services offerings. This fully integrated and complete no-glasses 3D content management solution will empower operators worldwide to control their 2D and glasses-free 3D digital signage networks seamlessly and effortlessly. Exceptional 3D will be deploying a series of no-glasses 3D digital signage networks using the combined Exceptional 3D-X2O solution, with 5 networks comprised of over 300 Exceptional 3D screens going live in the coming months.

“We are extremely happy to have X2O Media as our content management tools partner as we present a complete digital signage solution which supports the playback of both 2D and no-glasses 3D,” said Dan Fischer, Chief Operations Officer for Exceptional 3D. “Our goal is to offer the best products to our network operators and digital signage customers,” said Mr. Fischer, “so by working with X2O [Media] we’ve been able to seamlessly continue on delivering a wider variety of simple solutions to meet our customers needs and satisfy the demand of any vertical market or application.” Mr. Fischer concluded in saying, “X2O [Media] has a great product, a wonderful team and their support has been nothing short of first-class to help ensure complete success with us, our partnership and above all else, the satisfaction of our customers.”

Exceptional 3D continues to make big strides towards becoming the first choice for glasses-free 3D products and digital signage display solutions. The announcement of engaging in a partnership with X2O Media fully supports the ‘Keeping It Simple’ approach to the market by Exceptional 3D, in a big way. The partnership will aim to capitalize on delivering a digital signage solution which stands up to the traditional 2D options and further encourages the widespread adoption of the no-glasses 3D technology.

“There is growing interest for a digital signage solution that can support no-glasses 3D. We’re excited to be working alongside Exceptional 3D to meet this demand, and together, the two companies are perfectly poised to do so,” said David Wilkins, president and CEO of X2O Media. “The digital signage industry carries a lot of excitement already, and we are very happy to be a part of it as glasses-free 3D comes to market in a big way.”

Tuesday, September 6, 2011

Virgin Radio Displays Real-time Programming on Astral's Digital Out of Home Network

Virgin Radio 95.3 (part of the Astral Radio Group) is running a campaign on Astral Out-of-Home's Digital Outdoor network in Vancouver that displays the song title for what's currently playing on the station.

An RSS feed supplies the song information to the media company so that it can show up in real-time on their LED boards.

Its a pretty neat idea. I can see people switching station if the really like the song.

(via Ooh-TV)