Wednesday, February 16, 2011

Digital Signage White Paper: The Rise of the "Content is King Monarchy"

Lyle Bunn has a free, no sponsor, no registration required white paper focused on dynamic media "Content" titled "The CONTENT of Dynamic Place-based Media - The rise of the "Content is King" Monarchy".

The 44-page whitepaper covers many of the major elements of "content" such as content costs, standards of practice, and the context of content in delivering the value of dynamic media.

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