Friday, May 14, 2010

Nutrition House Joins The Marketplace Station


Nutrition House, one of Canada’s largest natural health retailers, and Planet-Tek Systems, a leading Canadian digital communications provider, have signed a 5-year exclusive agreement for The Marketplace Station™ in-store digital signage program.

About one year ago, Nutrition House had announced their choice of ScreenScape to power a digital signage network to reach audiences in their 60+ store locations.

"We want to connect our 60 plus locations together under a unified communication program that focuses on product education, helping both our advisors and customers learn more about the natural health products available, ultimately helping us sell more products to consumers while at the same time reducing our dependency on printed marketing brochures,” states Wayne Parent, President and CEO of Nutrition House.

The Marketplace Station program, originally launched in 2008 at Whole Foods Market locations in Ontario has already expanded to 30 natural health retailers across Canada in 2010 and is sponsored by some of the top brands in the industry. By collaborating with the top retailers and brands, Planet-Tek is striving to offer the most resourceful digital communication program in the natural health industry.

This new partnership will take The Marketplace Station to close to 100 retail locations.

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