Wednesday, March 31, 2010

Vertigo Digital Displays selects Esprida to Connect its Next Generation Digital Signage

Vertigo Integrates Esprida Enterprise™ to Centrally Manage its Advanced Digital Signage Hardware

Toronto, March 17, 2010 - Esprida Corporation, a pioneer in the field of remote device management, has announced its collaboration with Vertigo Digital Displays Inc., an industry leader in the design, manufacturing and delivery of integrated media systems for ruggedized, world class digital signage solutions deployed in a variety of environmental conditions. By embedding an Esprida Agent within the Vertigo Master Control Unit, network operators gain centralized access to functions relating to ambient light, temperature, power management, system performance, service issues, and connected applications.

Exposed to the effects of extreme cold and heat, direct sunlight, precipitation, and vandalism, Vertigo’s remote management capabilities offer its customers a solution tailored to the unique requirements of out-of-home digital signage. As an Esprida-powered platform, secure, role based access can be granted to partners, clients, service companies, and program management. The net result is a highly adaptive digital signage network that optimizes operational overhead and provides customers with a complete centralized view of its operations.

"We are excited to be embedded in Vertigo's innovative, environmentally controlled digital signage solution" said Anila Jobanputra, president and founder of Esprida Corporation. "With Esprida-integration, Vertigo will reduce maintenance costs, and provide feedback to stakeholders about all aspects of the solution, further demonstrating Vertigo's commitment to innovation and customer satisfaction."

"Vertigo's demanding market category of mission-critical outdoor and out-of-home advertising displays requires fully integrated, reliable, centrally managed solutions," said Brad Gleeson, CEO of Vertigo Digital Displays. "The Esprida Remote Management Business Solution extends our industry leading capabilities, allowing us to offer a more adaptable, scalable, comprehensive solution than ever before."

About ESPRIDA Corporation
Esprida is an industry leader in remote management software for self-service, providing Enterprise and Software as a Service (SaaS) product lines that automate and simplify the management of self-service devices. Clients use Esprida software to create powerful business solutions, speed deployment and lower the total cost of operation. Esprida software supports some of the largest self-service deployments in the world, including Kodak and Aisle7.

About Vertigo Digital Displays Inc.
Vertigo designs, engineers and manufactures integrated media systems, including advanced display enclosures and digital display solutions, as well as world-class street furniture, transit shelters and digital information kiosks. Based in Toronto, Ontario, Canada, Vertigo is one of the world's largest providers of innovative media display solutions to outdoor media companies.
Website : www.vertigodisplays.com

Media Contact:

Chrissy Carney, Affect Strategies,
p: 212.398.9680 x140, e: ccarney@affectstrategies.com

Esprida Corporation Contact:

Bevan Hayes
p: 905.629.6665, e: bhayes@esprida.com

Vertigo Digital Displays Contact:

Ralph Idems
p: 416-299-3731 x226, e: ralph.idems@vertigodisplays.com

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