Monday, November 2, 2009

FORE! launches golf course ad network using Screenscape

FORE! Publications Inc., marketers of Caddy Card - a customized scorecard and yardage book for golfer, has chosen ScreenScape, an internet-based digital signage platform provider, as the basis of its new digital out-of-home advertising network it calls SynergyScreens.

FORE!'s new subsidiary will leverage many relationships they have already established in tourism and hospitality to rapidly deploy a screen display network starting with their existing roster of premium golf courses.

SynergyScreens can be managed centrally using ScreenScape's "Venue Networking" platform, but will also allow each member-venue to create and manage their local content as needed.

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