Wednesday, October 28, 2009

Wireless Ronin Provides Kiosks & Menu Boards for Burger Studio

Minneapolis-based Wireless Ronin Technologies have expanded their relationship with food services company ARAMARK by providing the hardware and software for the digital menu boards and interactive ordering kiosks of their new Burger Studio brand of campus restaurants. Wireless Ronin also participated in the creative process.

It will be especially interesting to see the interface for the kiosks as they allow students to "build their own burgers". We will keep you up-to-date with pictures as they become available. Here's the complete press release:

MINNEAPOLIS – October 28, 2009 - Wireless Ronin Technologies, Inc. (NASDAQ: RNIN), a Minneapolis-based digital signage provider, announced today that its relationship providing digital signage solutions for ARAMARK has expanded to include its newly launched Burger Studio brand through its Higher Education division.

“Wireless Ronin has been working with ARAMARK on the concept for over a year. We provided the touch screen order kiosk, the digital menu system and participated in the creation of the menu and touch interface design which was based on the visual style created by ARAMARK,” said James (Jim) Granger, president and CEO of Wireless Ronin Technologies. “We are excited to see the positive reaction and press coverage regarding the initial roll outs such as the article written by Nation’s Restaurant News.”

Wireless Ronin provides the hardware and RoninCast® digital signage software for digital menu boards and touch screen ordering kiosks. The Burger Studio kiosks allow students to build their own burgers by selecting their choice of Angus, chicken or veggie burgers and customize them with over 30 topping options. As they make selections, the kiosk displays their burgers being built with their topping choices. Once the order is complete, the kiosk prints a receipt while another order receipt prints in the kitchen area.

ARAMARK Higher Education provides professional services to more than 600 colleges and universities throughout North America and launched Burger Studio™, the first brand created entirely by students, this fall at the University of Delaware, University of Hartford, Middle Tennessee State University and Missouri Western State University. ARAMARK plans to open additional locations through the remainder of 2009 and early next year.

Wireless Ronin has worked with ARAMARK over the past year providing digital signage solutions for multiple ARAMARK divisions including Healthcare, Business Dining Service, K-12 and Higher Education. Wireless Ronin has provided consulting, creative design, project management, custom development, training, installation and hosting through the Network Operations Center located in Minneapolis.

About Wireless Ronin Technologies

Wireless Ronin Technologies ( is the developer of RoninCast®, a complete software solution designed to address the evolving digital signage marketplace. Wireless Ronin provides clients with a complete, turnkey digital signage system which allows the ability to manage a digital signage network from one central location. The RoninCast® digital signage software suite allows for customized distribution with network management, playlist creation and scheduling, and database integration. Wireless Ronin offers an array of services to support RoninCast® software including consulting, creative development, project management, installation, and training. The company's common stock trades on the NASDAQ Global Market under the symbol "RNIN."

This release contains certain forward-looking statements of expected future developments, as defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements reflect management's expectations and are based on currently available data; however, actual results are subject to future risks and uncertainties, which could materially affect actual performance. Risks and uncertainties that could affect such performance include, but are not limited to, the following: estimates of future expenses, revenue and profitability; the pace at which the company completes installations and recognizes revenue; trends affecting financial condition and results of operations; ability to convert proposals into customer orders; the ability of customers to pay for products and services; the revenue recognition impact of changing customer requirements; customer cancellations; the availability and terms of additional capital; ability to develop new products; dependence on key suppliers, manufacturers and strategic partners; industry trends and the competitive environment; and the impact of losing one or more senior executives or failing to attract additional key personnel. These and other risk factors are discussed in detail in the company's Annual Report on Form 10-K filed with the Securities and Exchange Commission, on March 13, 2009.


Holly Heitkamp

Marketing Specialist

(952) 564 - 3560

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