Monday, September 28, 2009

Province of Ontario advertises on French Coiffure Network

The Canadian Tourism Commission will be advertising spa getaways to the Province of Ontario on Biguine TV, a digital signage network at Jean-Claude Biguine hair salons in France. The campaign and contest entitled “Grab Luck by the Hair” will run between October 1 & 31, 2009 in 85 Jean-Claude Biguine for a total of 62,000 spots.

Beguine TV is managed by Carlipa and 80% of its audience is female.

The main prize for the contest is a trip for two to a spa in Ontario. More information on the contest can be found at the following partner sites:, and

Via Ooh-tv

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