Stingray acquires digital signage firm Groupe Viva

In a move to further solidify their position as the leader of in-store media solutions for Canadian businesses Stingray acquired Groupe Viva, a key player in digital signage solutions for businesses throughout Canada.

For over 12 years, Groupe Viva has developed innovative digital solutions for retailers, restaurants, hotels, tourism associations and other lines of business. Groupe Viva has built a solid reputation for providing clients with an array of audio and video solutions, supported by a solid technical infrastructure, brought to life by exciting, top-of-the-line creative content. These attributes come together to create unparalleled customer experiences at various points of interaction: point of sale, point of service, events and public spaces.

“We are thrilled to add the solutions developed by Groupe Viva to the core offering of Stingray Business, in order to deliver an even more complete end-to-end-service for our commercial clients. The acquisition of Groupe Viva enhances the position of Stingray Business as the one-stop provider for the best music and innovative digital solutions, the most important elements to achieve successful customer experiences,” commented Eric Boyko, President and CEO of Stingray.

 “Teaming up with Stingray fulfills our long-term goal of expanding our services coast-to-coast. Stingray’s expertise in delivering the best music experience and our innovative digital solutions are a perfect match,’’ said Pierre Gendron, President and CEO of Viva Group.

Groupe Viva services major clients in Quebec and throughout Canada such as Les rôtisseries St-Hubert, Jean Coutu, Molson Coors, Mont-Tremblant and Sport Expert. Groupe Viva is headquartered in Boisbriand, QC.