Monday, October 3, 2011
Canlan Ice Sports Scores with Screenscape Community-Based Digital Signage
“While Canlan has benefited for some time from running digital displays in our facilities, ScreenScape allows us to manage these displays internally at a fraction of the cost,” commented Paul Dillon, Vice President of Sales, Marketing & Service for Canlan. “Their user-friendly interface allows for easy interaction and quick content updates. We are able to run CanlanTV content in all of our venues and at the same time, enable facility managers to play location-specific ads, all with the same level of ease. We took a long and hard look at the many providers and options out there and it was clear to us, ScreenScape is by far the most innovative, creative and exciting partner for our needs.”
ScreenScape is an online service for engaging audiences in physical places. It offers its members a repository of community-shared content and a pool of targeted sales and marketing opportunities. According to ScreenScape, this community-based model makes place-based media easier and more affordable to deliver and more effective as a tool for engaging with today’s connected consumer.
“ScreenScape’s integration with services like Twitter and YouTube equip us with tools to engage the millions of people who visit Canlan facilities throughout the year. CanlanTV acts as a source of entertainment and information. ScreenScape makes it easy to interact with the customers in our venues.”
“We welcome Canlan Ice Sports to the ScreenScape community,” said Kevin Dwyer, CEO of ScreenScape. “Our growing community already includes a number of sporting goods brands and retailers. The Canlan family of ice sports facilities is another great addition and again demonstrates the advantages of our community-based model. We look forward to a long and successful partnership and will enjoy watching the growth of CanlanTV.”
at 2:49 PM