X2O Media Serves Up a Blackberry PlayBook™ App at Rogers Cup

Montreal-based digital signage software company X2O Media developed a  Blackberry® PlayBook™ app for the Rogers Cup tennis tournament presented by National Bank in Toronto and Montreal. Available to select VIP fans attending the Rogers Cup in the Cisco Systems hospitality suites, the unique touch application offers a number of powerful features such as watching live videos of Cup matches and game highlights, access to all match scores, viewing player profiles, following and sending Tweets on the action, and even viewing live weather feeds with radar maps. In addition, fans will be able to interact with a large-screen version of the app on digital touch screens displaying the same content available on the tablets.

“The Rogers Cup has a long and proud history in Canada, so we really wanted to bring something special to the event,” said David Wilkins, president and CEO of X2O Media. “This tablet app is the ultimate companion for tennis fans, taking the game to a whole new level with live videos, player information, social networking, and much more. We have taken our visual communications beyond the large-format display, making the X2O Rogers Cup Experience an interactive and social one.”

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