Sunday, January 24, 2010

East Coast Music Association partners with ScreenScape to build Venue Network

ECMA PARTNERS WITH SCREENSCAPE TO BRING EAST COAST MUSIC CONTENT TO CLUBS, CONCERT HALLS, AND HOSPITALITY VENUES

CHARLOTTETOWN, PE - (January 20, 2010) The East Coast Music Association (ECMA) announced today that it is launching its own ScreenScape-powered Venue Network to bring ECMA news, information, and entertainment services to the places where fans of East Coast music work and play. ScreenScape is an Internet Service and Community that offers a simple way to create and operate a screen display in your venue. Popular among food & beverage and hospitality venues, the service has been described by pundits as Web 2.0 digital signage as it combines professional display authoring tools with the content sharing principles and techniques of social media. Members of ScreenScape form a community of venues interconnecting to establish a shared resource and marketplace for exchanging content.

Executive Director Su Hutchinson spoke for the East Coast Music Association, “Place-based media offers the East Coast Music Association a unique opportunity to take control of our brand and to offer innovative new services to our members. The media landscape has changed dramatically over the last ten years and we see ScreenScape as a way of taking the ECMA message to our community in ways that are more targeted and more cost-effective. In fact, ScreenScape will become an invaluable tool not just for bringing visibility and exposure to our artists but for attracting sponsors as well.”

The East Coast Music Association will use ScreenScape's Group Licensing technology to centrally distribute rich media content including music video, East Coast music news, and community events, to participating venues.

“We would like to invite all bars, restaurants, hotels, concert halls and cultural venues to discover how a ScreenScape-powered screen display can enhance your business.” said Hutchinson. “Once you are a member of ScreenScape you can become a part of an ECMA network that allows us to entertain your guests and increase the exposure of our many talented artists. We are sure to make great use of this network during the upcoming East Coast Music Awards, Festival and Conference in Cape Breton for starters.”

Mark Hemphill, ScreenScape founder and Chief Product Officer, welcomed the East Coast Music Association to the ScreenScape Community, “ScreenScape is often characterized as a digital signage network when it is that and so much more. Here we have the East Coast Music Association using our technology to forge new distribution channels and new partnerships. We are thrilled to see the East Coast Music Association seizing on the power of Venue Networking to bring awareness and visibility to talented artists of Atlantic Canada and the great causes of the Association. We encourage venues of all stripes to join the ECMA on ScreenScape!”



About the East Coast Music Association

The East Coast Music Association (ECMA) is a regional collaboration of people in the music industry of Atlantic Canada. The organization’s focus is to foster, develop, promote and celebrate its music locally and globally. Among other things, the ECMA supports Atlantic Canada’s music industry and professional musicians in their efforts to access international markets.


About ScreenScape Networks

ScreenScape is an Internet Service and Community that offers a smarter, simpler and more cost-effective way to use screen displays in your venue. Members of ScreenScape form a community of venues interconnecting to establish a shared resource and a marketplace for exchanging content.

No comments:

Post a Comment